BRAND ABSTRACT
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Brand Abstract for restaurants

Restaurant artwork from the team behind global hospitality brands.

Promotions, specials, event posters and social designs, written and designed by people who have marketed for Four Seasons, Marriott, Hilton and Hyatt. Every piece is built around one clear reason to book.

Apply to work with us

About two minutes. Every application is reviewed personally.

Experience acrossFour SeasonsMarriottHiltonHyatt
A short introduction

A minute with Rohit Sharma

Sound familiar?

Good food deserves better than last-minute artwork.

  • Promotions designed the night before they launch.
  • A beautiful poster nobody acts on, because it never says what to do next.
  • Posters, Instagram and in-venue material that look like three different restaurants.
  • Freelancers who go quiet in your busiest weeks.
  • You writing the copy yourself, between services.

In hospitality, design is not decoration. Every piece has one job: get a guest to book, order or come back.

Why restaurants choose Brand Abstract

Hospitality is all we do.

We know how guests decide

We have marketed restaurants, bars and ballrooms for global luxury hotel brands, so we know what makes a guest book.

Words and design, together

Most designers leave the copy to you. We write the headline, the offer and the call to action, then design around them.

One clear action on every piece

Book a table, claim the offer, reserve the date. Never a pretty picture with no next step.

One consistent look

Your posters, window displays, Instagram and emails feel like the same restaurant.

Senior people on your work

Your designs are led by experienced designers and an art director, not passed to juniors.

Ready within 24 hours

Each design is delivered within 24 hours of your brief, with up to two rounds of revisions built in.

Results from our hospitality work

Artwork that moves revenue, not just likes.

Revenue target surpassedAER at Four Seasons Mumbai passed its revenue target within four months of our work.
USD 100,000+in revenue for ADRIFT Kaya, driven by our content within three months.
126 ballroom leadsgenerated for Four Seasons Mumbai by our campaigns.
Choose your level

Three levels, one standard.

The difference is how many designs you receive and how much senior strategy and copy goes into every piece.

Silver

Clear, consistent, built to convert

8 unique designs a month
  • Every design planned around a single promotion
  • A clear call to action on every design, so guests know exactly what to do
  • Headline and offer copy written for you
  • Up to two revisions on every design
  • Files ready for print and social

Best for: a single restaurant running a few promotions a month.

Gold

Your offer, brought to the forefront

10 unique designs a month
  • Led by our art director and senior design team
  • Shaped by our founder's 16+ years marketing hotel restaurants and bars for global brands
  • Every offer given pride of place: what the guest sees first, how the price reads, where the call to action sits
  • Up to two revisions on every design
  • Files ready for print and social

Best for: restaurants with weekly specials, events and seasonal launches.

Platinum

Strategy, copy and design as one

12 unique designs a month
  • Curated by our senior art director, together with our strategist and copy lead (ex-Ogilvy), each with more than a decade of work for global brands and leading hospitality groups
  • A monthly planning call with your strategist before any design begins: which offers to push this month, and the message behind each
  • Copy written to sell the experience, not just describe the dish
  • Up to two revisions on every design
  • Files ready for print and social

Best for: flagship venues and restaurant groups where every promotion has to perform.

Fees are confirmed on your call, once we understand your restaurant.

Apply to work with us
How it works

From application to launch.

  1. Apply

    About two minutes.

  2. Talk

    If there is a fit, a 30-minute call to understand your restaurant and agree your level.

  3. Brief

    Each month you share the promotions, specials and events coming up.

  4. Write and design

    We draft the copy and the designs together, delivered within 24 hours of your brief.

  5. Refine

    Up to two revision rounds on every piece.

  6. Launch

    Final files, ready for print and social.

Apply

Apply to work with us.

Answer a few questions about your restaurant. If there is a fit, you will choose a time to speak with Rohit straight away.

Questions

Before you apply

What does it cost?

It depends on your level and your restaurant. We confirm the fee on the call.

What is the difference between Gold and Platinum?

Gold includes 10 designs a month and Platinum 12. Platinum also adds our strategist and copy lead, plus a monthly planning call, so the thinking and the words behind each promotion get the same senior attention as the design.

How quickly will I receive my designs?

Each design is delivered within 24 hours of your brief.

What if I need more designs in a month?

You can move up to the next level at any time, or add individual designs on top of your plan at a fixed rate per design.

Are menus included?

Menu design sits outside these levels, so your monthly designs go entirely to promotions. Menu work is quoted separately, on actuals, based on the menus you need.

What is a revision round?

One consolidated set of changes on a design. Each design includes up to two.

Do you handle photography or video?

Not within these levels. We can discuss it separately.

Is there a minimum term?

Monthly plans begin with a three-month term, then continue month to month. Annual plans are available at a reduced rate.

Do you work with restaurants outside the US?

Yes. We work with restaurants worldwide, and everything runs remotely through one point of contact.

Why do you ask about revenue in the application?

So we only take on restaurants where we can make a real difference, and recommend the right level.

Your food is already good. Let your artwork say so.

We keep our client list deliberately small, so senior people stay on every account.

Apply to work with us
Apply to work with us